- United Kingdom
- expand_more
- Products
View our products
- Retail
Fresh In-Store Vision
Learn how deep consumer and shopper insights reveal opportunities to unlock growth in the fresh fruits and vegetables category. Could a partnership drive meaningful growth for your retail operation?
- Knowledge Centre
Taking action against ToBRFV
Learn more and get the latest news and information on ToBRFV from Vegetables by Bayer. - About
At De Ruiter, we believe that by combining our customers passion with our expertise and unique technology we can grow a true piece of art together... Discover the beauty of De Ruiter tomatoes with us!
- Innovation
Seed Quality Knowledge Center
High-quality seeds mean high performance for youStriving for excellence and high quality is central to our people and processes. Quality is in our DNA. It’s in our core. This means when you plant our seeds, you can start the season with the confidence of high quality and high performance.
Profile
United Kingdom / All / High Tech Glasshouse / Fresh Market
Malling™ Centenary is a June-bearing strawberry variety with very good fruit quality and lower harvest cost potential, compared to the industry standard varieties. It produces firm and attractive berries with consistent conical regular shape, sweet flavor, good skin and flesh firmness, and good shelf life. Fruit size is large, with 60-65% of berries produced being >35mm. This trait, combined with its upright plant habit, good fruit display and high % of Class 1, allows for rapid harvesting (of up to 40 kg/ hr) and reduced picking costs. Malling™ Centenary produces good plants suitable for glasshouse double cropping and protected outdoor production.
- Consistent high quality of the fruit, with lower harvest cost potential and fast picking
Features
- High % Class 1 yield
- Very good fruit quality, large and juicy fruit with good flavour
- Good shelf life
- Well presented for fast picking
- Suitable for both protected and outdoor cultivation
Advantages
- Less sorting, less waste
- Attractive berries
- Suitable for retail marketing
- Rapid harvesting
Agronomic Tips
- The plant densities can vary based on the production system employed: in glasshouse production the densities range from 12-14 plants per linear meter. In tunneled table-top production, the densities typically range from 8-10 plants per linear meter. • While generally not a major concern, it’s important to monitor for powdery mildew, as this disease can occasionally become problematic depending on the season.